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Best accounting software for Amazon sellers in 2021

Susan Honea

Susan Honea – 8 years experience helping businesses with bookkeeping, tax preparation and auditing

Last updated: April 8, 2021

It's important for any Amazon seller to have quality accounting software to help maximize profits. We reveal the best accounting software for any sized business selling through Amazon.

Best accounting software for Amazon sellers in 2021

In the last two decades, the business world has experienced an unprecedented change. In a generation, malls and brick-and-mortar stores lost their importance in commerce worldwide to an internet-based economy that shows no evidence of abating. Amazon being the most prominent of these eCommerce sites. Selling on these platforms is not without its own challenges and it’s important that Amazon sellers have accounting software to meet their specific needs.

The path to eCommerce profitability is not without the same pitfalls of a physical business. All commercial endeavors require an in-depth knowledge of inventory on hand, the cost of stock, as well as incidentals such as shipping or payroll. To meet those conditions, a variety of accounting applications exist to assist Amazon sellers in securing the most profit possible for each sale.

Accounting software is available to meet the needs of the smallest retailers or startups, as well as large operations that are shifting or augmenting sales from physical locations to e-commerce. Amazon sellers—from small to large—can benefit from accounting software. The following reviews highlight the best available accounting software for Amazon sellers.

Best accounting software for Amazon sellers: the snapshot

The following are the best accounting options we identified for retailers who sell their products and services on Amazon.

  1. Acctivate + QuickBooks Desktop. Best overall accounting software for Amazon sellers. Amazon sellers with an established Amazon presence contemplating how to increase their profit margins should find Acctivate in combination with QuickBooks Desktop a solid choice for their accounting needs. Complete inventory and warehouse tracking are baked into Acctivate.
  2. AccountEdge Pro. Best desktop accounting software for small Amazon sellers. Small sellers hoping to augment sales through Amazon will find all the needed tools in AccountEdge Pro. Although MYOB US offers a cloud-based version of the software, the desktop version, available for Mac and Windows, provides a host of features to track sales, purchases, and inventory, as well as process payroll.
  3. GoDaddy Online Bookkeeping. Best cloud-based accounting software for small Amazon sellers. Intuitive menus and an affordable monthly subscription price suggest the GoDaddy option is a perfect fit for small Amazon sellers interested in a cloud-based accounting solution. Sellers just getting started in Amazon sales will find tracking finances relatively easy even with no previous accounting knowledge.
  4. QuickBooks Online. Best cloud-based accounting software for large/enterprise Amazon sellers. Sellers moving a large volume of merchandise through an Amazon storefront will find in QuickBooks Online all the tools needed to maximize inventory and profits. QuickBooks Online also includes features allowing sellers to manage multiple online storefronts if Amazon is not their only source of sales.
  5. Fetcher. Best accounting software for small to mid-sized Amazon sellers. This application is designed to easily integrate directly with a seller’s Amazon account and ingest the data for analysis. Fetcher can also grow with an Amazon seller as the developer offers three tiers to expand features as sales increase.
  6. Xero. Amazon sellers who want to focus their attention on growing sales and not learning a cumbersome accounting application will find a good match in Xero. Frugal sellers will appreciate the free trial period, no setup fees, and free web-based support. Plus, Xero is widely known for having hundreds of third-party app integrations, making it a flexible option.
  7. FreshBooks. Freshbooks is a very affordable cloud-based solution with a host of features, including a powerful invoicing module. FreshBooks also provides easy to configure and generate reports to assist Amazon sellers in making sales decisions.
  8. AccountingSuite. Small or large Amazon sellers looking to maximize profits will find a variety of helpful features in AccountingSuite. AccoutingSuite’s Cloud Commerce module is a powerful and easy-to-use feature ideal for Amazon retailers.
  9. Denali Business. Denali Business is an ideal accounting package for large or enterprise-level Amazon sellers. Boasting a powerful banking reconciliation module as well as various standard reports, Denali Business is a robust application with a learning curve.
  10. Kashoo. Kashoo’s developers tout the product as “The World’s Simplest Accounting Software.” It is a reasonably priced cloud-based platform with an intuitive, easy-to-use menu system allowing Amazon sellers to manage credit card payments, create and send invoices, and even print checks when needed.

Best accounting software for Amazon sellers

1. Acctivate + QuickBooks Desktop

Price from $30.00/mo

Best overall accounting software for Amazon sellers.

Best for:
Acctivate from Alterity, Inc., is a full-featured inventory and enterprise resource planning (ERP) option for large online sellers, wholesalers, and distributors. Acctivate integrates with QuickBooks Desktop Pro, Premier, and Enterprise and provides all the functionality large online retailers require to meet sales expectations.

Key functionality:
The inventory “Track and Trace” control and management functions are at the heart of Acctivate, providing accuracy in managing lot and serial number-based inventory. It allows sellers to determine from whom they purchased inventory, the cost of the item, where the item is located, and—most importantly—how much the item should sell for to achieve maximum profitability. Amazon retailers whose profits have waned due to poor inventory control will see a significant benefit very quickly.

Amazon sellers will see striking results using the Web Store management module. Users will find the order processing, picklists, and customer purchase history save research time by making access to data incredibly easy, regardless of the online platform the seller uses.

Acctivate also offers the ability to automate many of the accounting and inventory tasks. Because Acctivate integrates with QuickBooks Desktop, Amazon sellers can schedule reports to automatically run against the data stored in QuickBooks Desktop without performing data exports and imports. Sellers can schedule the reports to run overnight and find them available to view in the application or via email.

QuickBooks Desktop also brings strong core accounting functionality to the table, including general ledger, accounts payable and receivable, and an excellent invoicing workflow complete with automatic reminders. Payroll features are available at an additional cost, but for larger retailers, the knowledge that all payroll tax support, end-of-period reporting capabilities, and payroll expense recording are built-in is essential. Also, the new integration with TSheets (which is now owned by Intuit) makes payroll processing a breeze.

Access & users:
Acctivate is a Windows-based application installed on a local computer (or server), allowing the seller to manage permissions on the local system and the application. Application administrators can create and manage users and groups and apply required permissions to each. QuickBooks Desktop also provides multi-entity support, and the least expensive option (Pro) allows up to three concurrent users per license. Additional users can be added at the Premier (up to five) and Enterprise (up to 40) levels. Because this is a desktop system, no mobile apps are available.

Ease of use:
Given the broad functionality of Acctivate, it would be reasonable to presume the application would be difficult to use. However, users familiar with other Windows applications will find Acctivate very easy to use. There are various support options for users who do experience installation, QuickBooks integration, or functionality issues. Alterity, Inc., offers email and phone support during business hours. Training is also available. Finally, the company has an extensive YouTube channel dedicated to Acctivate, which showcases functionality, tutorials, and even information about upgrades and new features.

QuickBooks Desktop, on the other hand, is complex and comes with a learning curve. Intuit does provide a number of support features to help users acclimate to QuickBooks Desktop, but it is a comprehensive, full-featured platform that may take some getting used to.

Cost:
A perpetual license for the Windows or Mac version of Acctivate is not cheap, and Acctivate also requires an onboarding fee; combined, these costs cover the first year of software support and maintenance, but an annual software maintenance fee is required afterward. A free trial version is available for potential customers wishing to test application functionality.

Costs for QuickBooks Desktop start with a modest one-time fee for the Pro version and go up from there. Typically, users need to upgrade their QuickBooks software every three years (or more frequently for larger sellers), but the annual cost for a large Amazon retailer isn’t prohibitive, even for the Enterprise version.

Things we liked:

  • Everything needed to track inventory
  • Automated reports for sales, cash flow, merchandise, and target customers
  • Easy to use for most users familiar with Windows
  • Backed by the power of QuickBooks Desktop
  • Strong payroll tax compliance functionality

Things we didn’t like:

  • Can be expensive
  • Limited remote access features for QuickBooks data
  • Requires purchase of two platforms

2. AccountEdge Pro

Price from $10.00/mo

Best desktop accounting software for small Amazon sellers.

Best for:
The tools and features integrated into AccountEdge Pro (formerly MYOB) are ideal for small sellers trying to achieve maximum profitability. Sellers will find the application is a complete desktop accounting system, and there is a cloud version for sellers who prefer that approach; this review, however, focuses on the desktop version. AccountEdge Pro is an affordable application with an intuitive menu system, meaning sellers will be able to concentrate on their Amazon-based marketplace rather than negotiating an application learning curve.

Key functionality:
AccountEdge Pro is a feature-rich double-entry accounting system with modules to manage all the major business functions, including accounts payable, accounts receivable, payroll, inventory control, and general ledger tasks. The banking module is robust and includes many features, such as receiving and sending money, preparing and sending electronic payments and even preparing bank deposits. Plus, users can download bank and credit card transactions, which facilitates the reconciliation process.

Amazon sellers can generate a host of standard reports or create reports based on specific requirements. And, AccountEdge Pro supports multiple departments within a company, meaning that Amazon sellers of all sizes can track data in the manner that corresponds to their business structure. Recurring transactions can also save users lots of time, and there’s a handy reminder feature to prompt transaction recording on a daily, weekly, monthly, quarterly, or yearly basis.

Inventory control can make or break small sellers, and the built-in inventory functionality will ensure sellers successfully track inventory to avoid excess or lack of merchandise. This is important because Fulfillment by Amazon (FBA) sellers are charged for inventory, excess inventory, inventory that stays more than a year, and so on. Sellers can track inventory locations and product variations, as well as set targets for reorder. When inventory is low, AccountEdge Pro generates purchase orders for additional stock. Sellers can manually or automatically schedule invoice payments and then track their orders once the vendor accepts the PO.

Sellers will find the Time Billing and Payroll modules easy to use. The Time Billing feature allows employees to enter straight time or track activities based on customer needs. Sellers can configure the Payroll functions to direct deposit paychecks, print checks, and keep track of vacation and sick time.

Access & users:
AccountEdge Pro is a desktop application with a software version for Windows and Mac. The application administrator can set up users and groups and apply access restrictions based on employee function and need. The administrator’s ability to apply specific permissions prevents users from reaching sensitive data such as payroll or banking information. However, there is limited remote access, which mobile users may find frustrating.

Ease of use:
A variety of wizards guide users through the application setup and maintenance. AccountEdge Pro is a menu-driven application, so there is a minimal learning curve for users with any familiarity with Windows or Mac; however, the workflow may not feel intuitive to new users. Amazon sellers who need assistance can use the online support function available during business hours. AccountEdge also provides detailed documentation, as well as webinars and in-person training, along with a YouTube channel offering dozens of videos covering the functionality of AccountEdge Pro.

Cost:
A perpetual license for the Windows or Mac version of AccountEdge Pro is affordable for even the smallest and newest Amazon sellers. A free trial version is available for customers interested in taking the software for a test drive before purchase.

Things we liked:

  • Full-featured inventory, time tracking, and payroll
  • Impressive banking features
  • Affordable, even for small businesses
  • Strong reporting features
  • Multi-user and multi-department support

Things we didn’t like:

  • Limited remote access
  • A bit of a learning curve
  • Windows-driven interface is dated

3. GoDaddy Online Bookkeeping

Best cloud-based accounting software for small Amazon sellers.

Best for:
The GoDaddy offering is an excellent solution for small Amazon sellers looking to track their sales and financials. Plus, using a cloud-based accounting system to manage a cloud-based storefront seems logical, especially if the cost is as affordable as GoDaddy Online Bookkeeping.

Key functionality:
Small Amazon sellers looking for base functionality will find all the essential tools in the GoDaddy Online Bookkeeping application. Previously known as Outright, GoDaddy Online Bookkeeping provides a simple way for small sellers with no accounting background to manage finances. Plus, GoDaddy Online Bookkeeping links directly to Amazon seller accounts (Seller Central Pro-Merchant and Marketplace Seller). However, users should be aware that it is not a full-fledged double-entry accounting software.

Sellers can automate the creation and sending of invoices (including recurring invoices), confirm account balances, verify sales numbers, and track profit and loss, all from the web browser of their choice when using GoDaddy. Sellers can also accept payments via a variety of methods such as credit and debit cards or even electronic checks.

GoDaddy Online Bookkeeping comes with a plethora of standard reports, allowing sellers to quickly and easily visualize sales, account balances, and inventory. Sellers can also edit the reports to highlight specific data or make the reports available for distribution. Also included in the application is the Schedule C worksheet, an addition rare in applications in this price range and something sole proprietor Amazon sellers will really appreciate.

In addition, GoDaddy Online Bookkeeping allows users to track mileage and time. Plus, there is a billable expense function built right in, and while this isn’t a feature that most Amazon sellers would need, service-oriented sellers will find it helpful.

Access & users:
Even at its most expensive tier, GoDaddy Online Bookkeeping is clearly meant to be used by small sellers, such as sole proprietors. Therefore, the application doesn’t come with the administrator’s ability to create a host of users and accounts. But, there are also handy mobile apps for both Android and iOS that allow users to enter transactions from anywhere.

Ease of use:
Ease of use is the name of the game for GoDaddy Online Bookkeeping. The application is meant to be intuitive, stress-free, and extremely easy to use for anyone, whether they are familiar with accounting or have never balanced a checkbook.

Cost:
GoDaddy Online Bookkeeping comes in three distinct tiers: “Get Paid,” “Essentials,” and “Premium.” Regardless of the features needed, the seller can expect to pay a very low monthly subscription fee that’s affordable for anyone; however, there is currently no free trial period for this application, so there’s no way to test it out before committing to it.

Things we liked:

  • Very easy to set up and use
  • Very affordable
  • A solid variety of reports
  • Mobile apps for accounting on the go
  • Direct sync with Amazon seller accounts

Things we didn’t like:

  • Successful Amazon sellers will likely outgrow the application
  • No trial period available
  • Lack of double-entry accounting capability

4. QuickBooks Online

Price from $8.00/mo
Free Trial 30 Days

Best cloud-based accounting software for large/enterprise Amazon sellers.

Best for:
High volume Amazon sellers who have significantly expanded their online presence but are looking for an accounting application to help them increase profits without maintaining software or infrastructure will find much to love from QuickBooks Online.

Key functionality:
QuickBooks Online is packed with a variety of accounting features to make it appealing to large or multi-site sellers. It’s a double-entry accounting powerhouse, and all of the core accounting functions—accounts payable and receivable, general ledger, and so on—are available in all subscription levels except Self Employed.

The inventory module, part of the Plus and Advanced plans, is exceptionally good whether an Amazon seller is inventorying their own products or drop-shipping another manufacturer’s products. QuickBooks Online provides an option for a seller to create a master inventory list, connect to the seller’s Amazon account, and automatically sync the inventory across all sales channels.

Additionally, Amazon sellers looking for detailed sales figures to determine which products to restock and which to discontinue will find all the data needed in the QuickBooks Inventory module. This critical feature of the inventory module can help a seller make the most of every cent put back into product inventory.

Another critical feature retailers find useful in QuickBooks Online is the sales tax calculation. Because sales tax fluctuates from state to state, and even municipality to municipality in some instances, the QuickBooks Online sales tax calculation feature is one of the application’s most important features. QuickBooks Online automatically calculates sales taxes (even in Canadian provinces), or the Amazon seller can set a custom rate if needed.

Amazon sellers can generate multiple detailed reports on profit and loss, inventory costs, shipping, and overhead quickly and seamlessly with the QuickBooks Online reporting feature. The reports provide all the information a large Amazon seller needs to remain competitive, including a profit and loss statement, sales tax reports, and cash flow statements.

Amazon sellers with employees will appreciate QuickBooks Online’s built-in payroll option, which is available for an extra fee each month. Users transitioning from another accounting platform to QuickBooks will also find that QuickBooks integrates with a variety of other payroll platforms, including OnPay, Patriot, and Gusto.

Access & users:
The largest Amazon sellers will likely need the Advanced plan. In addition to the host of features included in that plan, retailers can include up to 25 additional users. Quickbooks Online is, as the name says, online, so all 25 users can access the application from any location with a browser and an Internet connection. Each user can be configured with specific permissions to ensure employees access only the data or modules required to complete their job. Mid-sized Amazon sellers will probably have plenty of functionality with the Plus plan. However, retailers with multiple companies must purchase an individual QuickBooks Online subscription for each business.

Ease of use:
It would seem logical to assume an application created for large online sellers and with many features would be daunting. However, users will discover an intuitive, easy-to-use, menu-driven interface, and most tasks are relatively straightforward. Some QuickBooks Online users without accounting experience may have a bit of a learning curve as it can become somewhat unintuitive when drilling down into specific modules.

Cost:
QuickBooks Online offers four tiers, each with a free 30-day trial period. The price increases based on the features included in the tier. Simple Start and the Essentials plan both include enough functionality for a brand-new Amazon seller for an affordable monthly fee, but neither includes inventory management. Larger retailers should consider either the Plus or Advanced plan, and while both have substantially higher fees than the lower two tiers, the additional functionality in each makes the price worth it.

Things we liked:

  • Incredibly feature-rich
  • Outstanding inventory management and control
  • Critical sales tax calculation and tracking functionality
  • Good mobile apps
  • Built-in and integrated payroll options

Things we didn’t like:

  • Learning curve for those without accounting experience
  • Not as cost-effective as other options
  • Doesn’t support multiple entities

5. Fetcher

Website Fetcher.com

Best accounting software for small to mid-sized Amazon sellers.

Best for:
Fetcher is a cloud-based accounting and Amazon sales analytics platform targeted toward small and mid-sized online sellers. The application boasts many great features and a monthly subscription rate reasonable enough to appeal to small Amazon sellers or sellers just getting started.

Key functionality:
Fetcher is designed to connect directly to a seller’s Amazon account and sort through historical data to provide insights that could otherwise be missed by the Amazon seller. It’s not a comprehensive double-entry accounting platform, and it’s not designed for retailers who sell their products on multiple platforms (e.g., Shopify, eBay, or Etsy), but it is an excellent, simple platform for Amazon sellers who just want to manage inventory and profit and loss easily.

Amazon sellers looking for a detailed but understandable profit and loss analysis will be pleased with the way Fetcher breaks the data down into several categories. Fetcher presents revenue data broken down by sales, refunds, reimbursements, and the cost of promotions in a real-time snapshot on the home page.

Expenses quickly eat away at profits, and Amazon sellers unable to accurately track costs are unlikely to see the kind of profit they desire. One of the biggest challenges that many Amazon sellers face is tracking Amazon’s fees and seeing how they impact profits. Fetcher’s functionality provides information on the cost of inventory, shipping (including reshipping when necessary), recurring fees or subscription costs, and sales tax—and all of Amazon’s fees.

The Amazon seller can have Fetcher present all sales information submitted using the built-in reports. Fetcher offers a detailed dashboard providing the profit and loss statement and breakdown, refunds, and information regarding specific products grouped by ASIN. Plus, Fetcher allows the user to connect to multiple seller accounts, which is quite an attractive feature. However, users with seller accounts in multiple countries should be aware that the data can’t be combined.

A downside of Fetcher is that it doesn’t include any inventory management features. Larger Amazon sellers will likely need to find a platform for that purpose and should, therefore, consider that additional cost when choosing an accounting platform.

Access & users:
Fetcher is a web-based application providing sellers access to their data on any web-enabled device. Users are limited because Fetcher integrates directly with the seller’s Amazon account. Login information can be shared between multiple users if needed, but user creation is limited based on the Amazon integration.

Ease of use:
Sellers will have no issue getting up to speed quickly with Fetcher. The web-based application provides a straightforward menu system with much of the functionality driven by step-by-step wizards. Fetcher does not provide standard support, but the Fetcher website does provide a host of FAQs and documentation to assist in the event a seller experiences an issue.

Cost:
Fetcher offers three subscription tiers based on the number of monthly sales. The “Startup” tier is very affordable and is designed for sellers generating fewer than 2,500 orders each month. The next tier, “Business,” allows up to 5,000 sales per month and incurs a reasonable monthly fee. Finally, the “Enterprise” tier allows unlimited monthly sales, and Amazon sellers generating that transaction volume will still find the platform quite cost-effective. Fetcher does offer a free trial for interested customers, but a credit card number must be entered, so potential users should watch for the “freemium” period to end.

Things we liked:

  • Great feature set for sellers just getting started
  • A wide variety of reports to visualize data
  • Fully cloud-based
  • Easy integration into the seller’s Amazon account
  • Connects to multiple seller accounts

Things we didn’t like:

  • Limited customer support compared to other products
  • Not a comprehensive accounting platform
  • No inventory management tools

6. Xero

Website www.xero.com
Price from $9.00/mo
Free Trial 30 days

Best for:
Xero is a web-based accounting software ideal for online retailers, especially sellers who need an easy-to-use application capable of handling banking, billing, and cash flow analysis.

Key functionality:
Amazon sellers without an advanced accounting background will appreciate Xero’s ease of use. Beyond the intuitive interface, Xero provides a complete double-entry accounting application capable of providing insight into key performance indicators (sales, expenditures, shipping), all integrated seamlessly from the sellers’ Amazon account.

Xero’s dashboard provides a watchlist the Amazon seller can easily populate with expense accounts and income data, check account activity with trending capabilities, and effortlessly reconcile transactions. Sellers can perform account reconciliation with a single click of the mouse. The reconciliation feature learns seller trends and recommends possible categories when there are no matches, which can significantly speed up the process.

The easy-to-use Inventory module in Xero is especially helpful. A simple wizard guides Amazon sellers through inventory entry, and Xero tracks each inventory item so sellers know when they need to replenish stock. Of course, merchants realize the cost of an item alone doesn’t always represent profitability; Xero allows sellers to factor in costs such as storage and shipping as part of overall profitability.

In addition, Xero’s integrated payroll feature (powered by Gusto) makes paying employees exceptionally easy. Gusto correctly deducts all needed state and federal withholding, FICA, and any retirement funds. Employees get paid correctly, and tax documents are easier to prepare during tax season. Unfortunately, though, it doesn’t offer quarterly tax prep features for sole proprietors.

One of Xero’s best features is its ability to integrate with so many different add-on apps. No matter what functionality is needed, there’s likely to be an integration to support it. Currently boasting over 800 app options, integration is where Xero shines.

Access & users:
Xero is web-based, meaning sellers can monitor and manage sales anywhere they have an Internet connection. The application is company-based so that the application administrator can add multiple users or employees to any company site. Plus, there are helpful mobile apps—Xero even works with Apple Watch. Like many other cloud-based accounting platforms, however, multi-entity capabilities are not supported.

Ease of use:
Xero is exceptionally easy to use and guides Amazon sellers through the setup via a variety of wizards and offers customer support. Sellers with a question can start by perusing the Xero FAQs. If a seller does not find a solution in the articles, they can click the “Get in Touch” button located at the bottom of each article. Xero will ask for the customer’s phone number and call them back, which may be off-putting to those who need help quickly.

Cost:
If the easy-to-use dashboard and painless setup don’t entice sellers to use Xero, the price likely will. Like other cloud-based solutions, Xero offers three tiers. The “Early” tier is suitable for solopreneurs and brand new Amazon sellers, and its monthly subscription fee is quite low. The “Growing” tier is ideal for a small business hoping to expand sales while carrying a modest monthly fee. Finally, the “Established” tier is still a reasonable monthly subscription cost, and the feature set (which increases to include multi-currency support and project-level tracking) is likely worth the extra money. Sellers can also receive access to Xero free of charge for 30 days while deciding which tier best meets their needs.

Things we liked:

  • Extremely easy to set up and use
  • Exceptional cash flow and inventory monitoring
  • Web-based so that sellers can manage sales on the move
  • Affordable
  • App integrations for myriad needs

Things we didn’t like:

  • Not the best customer service
  • “Early” tier may not have enough functionality even for new sellers
  • Limited tax prep features for sole proprietors

7. FreshBooks

Price from $4.50/mo
Free Trial 30 days

Best for:
FreshBooks is a web-based application targeted toward small and medium-sized Amazon sellers, including those who sell via Amazon Fulfillment by Amazon (FBA) and Fulfillment by Merchant (FBM). Amazon sellers looking for outstanding invoicing features, business expense tracking, and simple yet powerful financial reports will appreciate FreshBooks’ approach.

Key functionality:

Since its launch, FreshBooks has widely been considered one of the easiest accounting platforms to set up and use. It was originally designed for freelancers and solopreneurs, but it has since evolved into a comprehensive accounting software.

FreshBooks is especially appealing to small to medium-sized Amazon sellers, and the application offers a variety of features perfect for small retailers to grow their business. The FreshBooks general ledger capabilities provide all the basic accounting functionality any business requires, including tracking sales tax.

The invoicing module in FreshBooks provides all the information needed for an Amazon seller to send invoices, receive payments, and understand how their business is faring—in real-time. In fact, FreshBooks jettisons the concept of accounts payable and accounts receivable in favor of the terms “From Me” and “To Me” to designate funds coming in or funds going out, simplifying and streamlining the learning experience. In addition, there’s really not a true accounts payable feature built-in.

Other critical features offered by FreshBooks include a robust reporting feature with standard reports such as profit and loss reports, sales tax summaries, and expense reports. Amazon sellers can also link several bank accounts (checking and savings), and all transactions are recorded properly in FreshBooks as they’re downloaded from the bank. FreshBooks supports multiple currencies, and it provides a simple inventory management solution on the Items & Services page.

While FreshBooks doesn’t connect directly with Amazon to download and sync transactions, a handy Zapier connection will provide that integration. Any time an order is placed in Amazon, the Zapier connection triggers an invoice creation process in FreshBooks and automatically syncs products, as well.

Access & users:
FreshBooks is a cloud-hosted application, and users can also easily access their FreshBooks account using the Android and iOS mobile apps but should be aware that the app functionality is limited compared to the full cloud version. In addition, each pricing tier (except Select) is limited to a single user, but additional users can be added for a reasonable monthly fee.

Ease of use:
FreshBooks was designed to be easy to use, even for those with no accounting background. The intuitive FreshBooks dashboard provides Amazon sellers with clear, menu-driven navigation. FreshBooks also provides very good customer support and a handy blog and support platform for users who prefer self-service support.

Cost:
FreshBooks offers simple, straightforward pricing tiers. The “Lite” tier is suitable for brand new Amazon sellers who are just getting started, but it’s limited to five billable clients, so users will outgrow it quickly. The “Plus” tier allows up to 50 billable clients, and the “Premium” tier allows up to 500 billable clients—and both incur very low monthly fees. Larger Amazon sellers who have more than 500 billable clients will want to reach out to FreshBooks directly to discuss pricing. All plans come with a 30-day money-back guarantee.

Things we liked:

  • Amazing user experience
  • Exceptionally easy to use dashboard
  • Impressive invoicing module
  • Very inexpensive
  • Good mobile apps

Things we didn’t like:

  • Larger sellers will quickly outgrow the feature set
  • No accounts payable features
  • Must pay extra for more than one user

8. AccountingSuite

Price from $19.00/mo

Best for:
AccountingSuite software is an ideal accounting package for Amazon sellers of all sizes. Built into AccountingSuite are all the tools an Amazon retailer requires to properly manage inventory, invoice customers, and grow the business.

Key functionality:
AccountingSuite is a comprehensive accounting platform that includes all the core accounting features any Amazon seller would need. In addition, AccountingSuite includes budgeting, strong reporting, collaboration, and inventory management features that other similarly-priced platforms don’t have.

AccountingSuite includes a Cloud Commerce module ideal for use by Amazon retailers (or sellers on any eCommerce site, including WooCommerce and BigCommerce). After connecting to the Amazon store through the ShipStation aggregator, all the retailer’s transactions appear in the Cloud Commerce dashboard, which is automatically updated every 12 hours. The Cloud Commerce module also offers integration with Square for secure credit card processing.

Integrated into the Cloud Commerce module is the Products module for inventory tracking. From the Inventory tab, sellers can easily manage and track inventory using either the product category or location (for sellers with inventory available in multiple warehouses). AccountingSuite’s inventory module’s critical feature is the ability to track stock by costs, allowing sellers to see the profit margin on each item. Plus, Amazon sellers who also sell their products on other platforms will really appreciate AccountingSuite’s comprehensive inventory sync functionality.

Another critical aspect of AccountingSuite is the Accounting and Reporting module. Sometimes, a retailer requires a visual representation of sales numbers or profit and loss to decide what products to offer and at what price to sell them. AccountingSuite provides many standard reports to run. Plus, the Cloud Banking module reduces data entry time and error rates by syncing and automatically categorizing downloaded transactions.

Access & users:
AccountingSuite is cloud-based; currently, no mobile apps are available for AccountingSuite, but the company indicates an Android app is in the works and should be available soon. The number of users available to access AccountingSuite depends on the pricing tier Amazon sellers subscribe to each month. The Start-Up plan allows a single user, and the Pro with E-Commerce plan includes ten users. In addition, Amazon sellers can grant their accountant access without using a plan-level user.

Ease of use:
AccountingSuite isn’t the easiest accounting platform to learn. The dashboard view is a bit cluttered, but there are several wizards to guide users through setup and feature usage, and users—especially those with accounting experience—should find that they acclimate fairly quickly.

Cost:
AccountingSuite offers four pricing tiers. The “Start Up” tier includes banking, accounting, projects, and reporting capabilities for a single user for a low monthly fee. The “Business” tier allows two users and includes sales tax tracking, as well as additional sales process and purchase order functionality. The next tier, “Professional,” includes five users and adds inventory management, making it the most likely choice for smaller Amazon sellers. Finally, the “Pro with E-Commerce” tier adds eCommerce capabilities and supports 10 users; larger Amazon sellers with substantial monthly sales volumes should find the monthly subscription fee reasonable for the feature set.

Things we liked:

  • ShipStation aggregation creates an all-in-one solution
  • Outstanding invoicing capabilities
  • Reasonable pricing for the upper two tiers
  • Good reports capability
  • Excellent collaboration features

Things we didn’t like:

  • Cluttered, difficult to navigate dashboard
  • No mobile apps
  • A bit of a learning curve

9. Denali Business

Website Cougarmtn.com
Free Trial 60 Days

Best for:
Cougar Mountain Software’s Denali Business is a robust accounting platform ideal for Amazon sellers of all sizes but likely would be best suited for Amazon sellers who must manage the challenges of multi-location inventory.

Key functionality:
Denali Business offers a variety of features for Amazon sellers, including robust accounts receivable functionality. Denali Business allows Amazon sellers to track all customer transactions through its integration with Amazon, even over an extended period of time, permitting sellers to track incoming payments and develop a rich customer history that Amazon sellers can use in targeted sales. Unfortunately, not every customer is ideal due to rejected payments or suspicious returns, but Denali Business allows Amazon sellers to flag specific customers for various issues for future tracking in the Order Entry module.

Denali Business easily connects to the retailer’s bank to monitor and manage transactions through the Bank Reconciliation module. Sellers no longer need to spend hours going through the Amazon transaction portal to reconcile bank statements but can instead reconcile transactions automatically. The Bank Reconciliation module in Denali Business is one of the application’s most powerful features and one of the most potent reconciliation modules in any accounting application, with its built-in ability to track multiple bank accounts and even set recurring transactions.

Denali Business also offers a variety of standard reports providing Amazon sellers with the information required to make vital business decisions. Denali provides retailers with income statement reports indicating the relationship between generated revenue and expenses over time, detailed cash flow statements for different date ranges, and purchase order reports, inventory and payroll reports, and sales reports. In total, Denali Business offers more than 200 reports.

One of Denali Business’s most unique features is its ability to create budgets that extend as many as five full years (fiscal or calendar). Cougar Mountain recently added a What-If Analysis tool to its budgeting feature, which is really helpful for Amazon sellers who are considering making big changes, such as adding new or removing existing product lines.

Access & users:
Denali Business is primarily a Windows-based desktop accounting application, which means that it must be installed on a single desktop or server. After the software is installed, the application can be accessed by users from that location or remotely via the cloud, which is a recent change to Denali Business’s model. Multiple users can access the application simultaneously, but once the maximum number of logins has been reached, additional users attempting to log in must wait for current users to log off.

Ease of use:
With the many powerful features included in Denali Business, it would be safe to say there is a fairly significant learning curve. In fact, Cougar Mountain Software suggests no less than eight hours of training but generally recommends 16 to 24 hours of user training to use Denali Business. Cougar Mountain offers onsite setup and training as part of the cost of implementation. Additional onsite support or personalized training will incur an additional cost, but Cougar Mountain does provide a comprehensive user guide that most users will find helpful.

Cost:
Denali Business is available in three bundles. The lowest-priced bundle, “Basecamp,” includes complete core accounting functionality (accounts payable and receivable, general ledger, and bank reconciliation). The middle bundle, called “Ascent,” adds inventory and order entry capability, as well as additional analytics using Crystal Reports. “Summit,” which is the highest-priced bundle, includes payroll, advanced inventory management (multiple locations), comprehensive tax forms and tracking, and a purchase order module. Pricing information is only available by asking for a quote from Cougar Mountain Software, which suggests it may be cost-prohibitive to all but the largest Amazon sellers.

Things we liked:

  • Exceptionally powerful accounting software
  • Superior bank reconciliation module
  • Allows users to flag problematic customers
  • Good multi-location inventory management
  • Stellar reports module, especially in combination with Crystal Reports

Things we didn’t like:

  • Expensive
  • Significant learning curve
  • Not fully cloud-based, so access can be an issue

10. Kashoo

Website www.kashoo.com
Price from $16.65/mo
Free Trial 14 days

Best for:
Touted by its developer as “The World’s Simplest Accounting Software,” Kashoo is geared toward small Amazon sellers but could be used by merchants no matter the size of their online presence. All the functionality a seller requires for either Fulfillment by Amazon (FBA) or Fulfillment by Merchant (FBM) is built in to Kashoo.

Key functionality:
One of Kashoo’s essential features is the ability to track expenses. After all, an Amazon seller cannot know how much profit they’ve made unless they know how much is owed in expenses. Sellers can easily upload receipts from their iPhone or iPad, set up recurring monthly or weekly payments, manage unpaid bills, and even print checks when needed. Plus, Kashoo offers exceptional machine learning capabilities and remembers transaction categories.

Another critical feature in Kashoo is the invoicing module. Adding data is extremely simple, and once the seller enters the data into Kashoo, they can create custom invoices and integrate the invoices into an email. Customized instructions for payment can be included in each invoice. And, sellers can easily set up a workflow to process and send recurring invoices to simplify payment.

Bank feeds and credit card processing give sellers insight into funds on hand and handling deposits to ensure funds are available for use. Sellers can use Kashoo to accept credit card payments and deposit funds directly into a linked bank account. Kashoo also integrates seamlessly with Square, PayPal, Clover (formerly BluePay), and Stripe. Kashoo bank feeds can be configured for multiple accounts and provide automated bank reconciliation.

Integrated payroll is available via Sure, and Kashoo even offers project-level budgeting for sellers who need that extended functionality, but company-level budgeting currently isn’t available.

Access & users:
Kashoo is a cloud-based offering that Amazon sellers can use through any web browser. The monthly subscription rate allows the creation of multiple users without incurring additional fees. Kashoo is also considered one of the best iPad accounting applications available. Users will find Kashoo runs exceptionally well on any Apple iOS device. There isn’t an Android app, though.

Ease of use:
Kashoo prides itself on being very easy to use, regardless of whether an Amazon seller uses the iPad version or the browser-based version on a laptop or other device. Kashoo’s goal is to create the most straightforward and easy-to-use accounting software available.

Cost:
Kashoo breaks the mold of the tiered pricing models of many accounting programs for FBA and FMB online merchants. Kashoo offers all of its functionality for one price, rather than gating functionality behind a tiered pricing system. Kashoo provides a discount to customers who pay for an annual subscription, but the month-to-month subscription is very affordable. Kashoo also offers a free 14-day trial so sellers can try before they buy.

Things we liked:

  • Exceptionally easy to use
  • Unusually user-friendly iPad app
  • One price to use all the Kashoo features
  • Amazing technical support
  • Strong payment processor integration

Things we didn’t like:

  • Feature set is limited
  • No Android app is available
  • Only basic reports are available

Conclusion

Large and small Amazon sellers have a surprisingly rich collection of accounting software to choose from to help them achieve maximum profitability. Although Amazon sellers do not have a wide range of choice in applications if interested in using a desktop software, the choice of cloud-based offerings is impressive.

Whether the application is a standalone accounting solution or a QuickBooks integration tool, ease of use appears to be a consistent characteristic among all accounting applications suitable for Amazon sellers. Several developers boast about the easy to use menus and dashboards. Some applications may have the benefit of easy use because all the functionality is web-based.

Another consistent feature, which can be a positive or a negative depending on the Amazon seller’s point of view, is the tiered pricing of many applications. This subscription model does provide an easier avenue for a seller to integrate accounting software into their business. Still, some models only include certain features at the highest tier instead of basing the cost on the number of sales. This conundrum can put small Amazon sellers in a difficult position when trying to minimize expenditures. At least tying the monthly subscription cost to the number of monthly sales allows Amazon sellers to plan in the event online sales begin to tick upward steadily and makes the extra cost somewhat worth it as the additional sales translate to further profit.

See also:

Amazon seller accounting FAQs

Do I really need accounting software for my small Amazon business?

Yes, even the smallest businesses selling on Amazon can benefit from accounting software. Amazon sellers have a lot to manage, from inventory tracking to Fulfillment by Amazon (FBA) inventory monitoring, tracking sales taxes, figuring out the cost of goods sold, invoicing, tracking revenue and expenses, and fees. Amazon is a fast-paced and massive marketplace where, according to Amazon’s own 2019 Impact Report, “on average, U.S.-based SMBs [small to medium-sized businesses] sell more than 4,000 items per minute….” You will need some help with that!

As a new Amazon seller, why should I take on yet another expense in the form of accounting software?

In short, because it’s worth the investment. Errors in the books can be costly, and old-fashioned methods like paper or even spreadsheets can not only lead to errors easily but they cost time— time that could be better spent developing your business. You can think of the double-entry accounting available in most accounting software options as a failsafe to guard against error. Plus, if you’re selling on Amazon, it’s a safe bet you hope to grow your business, in which case setting up a good system for bookkeeping now rather than later can save you headaches down the road. Also, accounting software comes at a range of price points, many quite cost effective, and oftentimes it is scalable so you can increase its features (and the cost) as needed.

You mentioned “Fulfillment by Amazon.” What is that, and why is it important to my accounting needs?

Amazon allows sellers to enroll in Fulfillment by Amazon (FBA), which means Amazon will pick, package, and ship items to customers who are Amazon Prime members under their free two-day shipping policy. Amazon also provides customer support and manages returns. However, the seller still has to track all associated accounting tasks, including inventory storage, fulfillment, removal order, long-term storage (more than 365 days), unplanned services, and returns processing fees. So, while FBA can be the basis of a profitable business relationship with Amazon, it does bring additional accounting needs, as well.

Can you tell me which accounting software would be best for my Amazon business?

Any software on our list would be a terrific option, but of course, some will work better for you and your business than others. Take a moment to list the features you need, noting whether you need multi-currency support, help with shipping or inventory management, help with sales taxes, and so on. Use our reviews as a starting point for narrowing your options.